CAREER SUMMARY 

Senior Graphic Designer — Design Manager — Collaborator 

  • Motivated senior graphic designer with 10+ years’ experience with cross-functional creative teams and stakeholders across the business creating memorable, accessible, and effective brand expressions in the technology industry. 
     

  • A reliable self-starter with innovative visual storytelling skills, who can easily handle multiple design projects simultaneously, from concept to delivery. Designing assets for campaigns, programs, events, blogs, social media channels, branded merchandise, and/or internal communications that reinforce value and brand. 
     

  • Preserves a positive and constructive attitude while balancing needs of the business and pushing creative boundaries.   

EXPERIENCE 

Broadcom, INC. | October 2023 — February 2024 
Senior Graphic Designer 

  • During my transitional role at Broadcom, I collaborated with the brand team to evolve and adapt the VMware Corporate brand to complement the existing Broadcom brand. We explored solutions to infuse the rich colors of Broadcom’s palette into our signature style including the 45-degree angles and parallelograms.  I lead a tiger team to evaluate, and re-design VMware’s existing iconography set to align with Broadcom's brand standards with solid fills and heavier line weight.

VMware, LLC. | October 2019 — October 2023
Senior Graphic Designer 

  • Reimagined the identity and design system for the global tradeshow event VMware Explore, with over 10k attendees, crafting visually striking designs that capture the essence of the brand and connect with the intended audience. Reviewed hundreds of externally produced assets for international regional events ensuring brand compliance.   
     

  • Ideated and collaborated cross-functionally to provide the best creative solutions and deliver stunning illustrations for corporate awareness campaign, “The Smarter Way to Cloud” with advertisements running on CNN and NPR, shifting multi-cloud category leadership perception, achieving an impressive average increase of +12 percentage points. 
     

  • Spearheaded the concepting, logo creation and design execution for the global internal program Worldwide Kick Off, delivering visual guidelines, seamlessly blending creativity with practicality, striking the perfect balance between artistic expression and the needs of the client.  Art directed production of event signage and digital experiences by external agencies.  
     

  • Conceptualized a modular infographic system with designer guidelines to represent product information and the brand story quickly and effectively in an engaging, snackable format with accessibility in mind.  
     

  • Led biweekly training sessions for global creative vendors and internal teams, enabling consistent brand appearance across touchpoints from large-scale user conferences to internal campaigns.  
     

  • Mentored junior designers and facilitated collaborative brainstorming sessions with stakeholders, fostering closer teamwork and a richer creative environment. 

 

Carbon Black, INC. | February 2014 — October 2019 
Graphic Designer 

  • Developed, designed and delivered booth graphics for large scale events, such as RSA, Gartner, and Black Hat, that deliver high impact brand experiences. 

  • Transformed statistical data into visual graphics and diagrams, making complex ideas more accessible. 

  • Advocated for design excellence and best practices within the company. Created an internal hub to 
    empower all employees to access and share on-brand assets, while ensuring visual assets were aligned across all departments. 

  • Participated in a ground up rebrand in 2016, which included a new logo identity and brand-new website design and platform, in preparation for Carbon Black’s entrance into the public markets in 2017. 

  • Mentored design intern throughout the creative process by offering constructive feedback to elevate skills while ensuring the design team delivers high-quality work. 

 

Bit9, INC. | September 2012 — February 2014 
Web Designer 

  • Performed a key role within the marketing department, including a company-wide cross functional tiger team to develop and produce an entirely new brand upon the acquisition of Carbon Black. 
     

  • Collaborated with the website development team and SEO manager to yield a cohesive and scalable design built in WordPress with a custom theme, allowing flexibility and scalability. 
     

  • Successfully managed several visual and functional enhancements to the company website based on user feedback and best practices. 
     

  • Launched numerous digital campaigns that resonated with audiences by aligning the branding, imagery, and messaging, resulting in boosting website traffic together with the digital marketing team. 

 

Compuware, INC. | September 2010 — August 2012 
Graphic Designer 

  • Sole graphic designer on a team of 50 colleagues supporting the Web Performance business unit under guidance of the Director of Marketing Programs. Collaborated with marketing, product, and development teams to ensure consistent branding across all customer touchpoints. 

  • Designed for various channels and formats including digital, in-person events, and advertising averaging 20 projects per month.  

  • Created paid digital advertisements for multiple online channels, including CIO.com and darkreading.com.

EDUCATION 

Associate of Arts (A.A.), Graphic Design, 2007 
Middlesex Comm. College, Bedford MA 

 

Bachelor of Arts (B.A.), Psychology, 2004 
Framingham State University, Framingham, MA

SKILLS & SOFTWARE 

Self-Starter • Problem Solver • Positive Attitude • Illustration • Design System Creation • Icon Design • Typography • Infographics • Digital Marketing • Project Management 

 
Adobe Creative Suite 
Adobe Illustrator · Adobe Photoshop · Adobe InDesign 
 
Microsoft Office Suite 
Microsoft Word · Microsoft PowerPoint · Microsoft Outlook 

Google Workspace 
Gmail · Google Drive · Google Chat · Google Calendar 
 
Project Management Tools & Other 
Workfront · Asana · Ceros · WordPress