VMware Wellbeing Program
The mission of the VMware Wellbeing program is to create opportunities to care for the whole self and personalize the journey of wellbeing through choices, whether it be financial, emotional, physical, or community. The client wanted to create synergy and consistency for all the programs and initiatives under Wellbeing Program and ensure all touchpoints had a cohesive look.
Role: Art Director, Designer
Contributions: program mark development, design asset kit, custom illustrations.
Program Mark Design
A simplistic design of a fern branch to embody life and growth includes four colors, to representing the distinct four pillars of the Wellbeing program. This icon is used on internal comms, including social avatars and on the PPT template. This design follows the corporate brand standards of VMware.
